Don’t gambling

­­Don’t gambling

1.What do we want do ?

Theme: Don’t gambling.

Place: Some places gambling is legal, for example Macao.

Problem: Will out of control, going crazy. Gambling and money are closely associated. Gambling is the attempt to gain money, goods or service without an equal commitment to mutual exchange. In this sense, one must lose for another to gain. Some people is working in the wrong field. Will hurt the family or friends.

Connivance people greedy.

2.Who are taking to? And what insights do we have about them?

To Macao people. Because I know so many Macao people rely on gambling live.

And I want to propose the gorement in Macao.

Hope can change the lifestyle of Macao people.

3.How do we want the audience to describe the Campaign?

I hope the gover will set new regulation.

I hope audience can support my paign.

And can talk their friends or theirs family.

I hope people can control their own, don’t gambling.

Gambling encourages gain by greed rather than gain through the productive process. The Church has always opposed usury. Similarly, the Church continues to oppose all forms of gambling and the misuse of money. The current global economic meltdown is an opportunity for us to take another look at the issue of gambling and money.

4.What is the single most important thing our prospects believe or feel about our brand or the category?

My competition is gambler.

I think maybe have some people don’t know the dangers of gambling.

Gambling encourages gain by greed rather than gain through the productive process.

I hope people can be used normal way to make money, to work hard.

5.How can we make this believable?

Because I think money is a moral, material and spiritual issue. Emphasis on any one or two of these issues will lead to a breakdown in the moral and spiritual fabric of the society. There is evidence that the decay is evident elsewhere so there is no need for us to duplicate the problems and failure of others.  I will show some example about dangers of gambling. Invite regret people to talk their experience, why they regret.

Tell them used normal way to make money will be happy.

6.What can we have to have an idea about?

Make a poster

Make promotion item.

Make let them know gambling will hurt your family. Friend any your health.

7.Are there any mandatory’s?

I will deign logo or viedo.

Let people know the dangers of gambling and away gambling.

Will let them know go to work is normal life.